![]() The company had 20 million registered users. A competitor to RunKeeper and Strava, the app can record your runs, walks, bicycle rides and other activities. The company has more than 80 million users.Įndomondo, an exercise activity-tracking app for iOS, Android, Windows Phone and BlackBerry, was acquired for $85 million. MyFitnessPal has apps for Android, iOS and Windows Phone that record every calorie you eat and help you stick to dietary goals, such as losing weight or eating more protein. ![]() According to the company's fourth-quarter earnings report, Under Armour paid $475 million for MyFitnessPal, a food-tracking app with a massive community of people that helps manage a database of nutritional information on almost every food item you can find.
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